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Large-Scale Retail (GDO)
Every review is an opinion in the aisle.
Calton helps you manage it.
In grocery retail, the in-store experience is reflected online in a Google listing, a post-visit review, or a missing detail.
With Calton, you manage reputation, boost visibility, and gain useful insights for every single location. Without complications.
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The customer judges, compares, and chooses even before walking in.
Dozens of stores to manage, thousands of reviews to monitor, data to align.
Without control, you miss opportunities.
Calton centralizes reviews, feedback, local listings, and benchmarking.
Because every location should be under control without overwhelming your team.
Of customers read reviews before deciding where to shop
Are influenced by negative reviews
Higher average spend from customers who perceive a strong reputation
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Sole365: migliorare l’NPS per spingere visibilità e performance
Scopri come una delle catene più dinamiche del Sud Italia ha utilizzato Calton per raccogliere feedback direttamente in store, migliorare l’NPS e responsabilizzare ogni punto vendita.
Review Challenge GDO
Abbiamo analizzato centinaia di recensioni e schede Google dei principali player della GDO: ecco i dati, le criticità più frequenti e le opportunità strategiche che (quasi) nessuno sta sfruttando.
Calton solutions for Grocery Retail Chains
Centralized review management (Google, Facebook, Trustpilot...)
Automated or AI-assisted responses
Analizza i topic più frequenti (personale, Analyze recurring themes (staff, experience, departments)esperienza, reparti)
Get alerts for recurring issues or drops in sentiment
Update Google listings: hours, addresses, images, and content
Centralized management for hundreds of stores
Fix and standardize business information
Publish posts to promote deals and offers
Reputation benchmarking
Automated sentiment analysis
Comparisons by region and location
Strategic reports ready for marketing, area managers, and store managers
Collect post-purchase feedback
Segment responses by topic, store, or time period
Analyze NPS, store rankings, and emerging trends
Improve the in-store experience by listening first
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